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Exercising a professional
online marketing strategy is extremely important in order to drive a
constant flow of new customers to your web site. Yet managing an
online marketing campaign can be a daunting task because of the need to
turn on a dime as online market forces dictate and new opportunities
evolve, while still making your way through the maze of new advertising
technologies and running your business at the same time.
CNS Online Marketing
services is an optional feature for all business web
publishing accounts. Starting at only $35/month*, CNS Online
Marketing is an exceptional value. |
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A dedicated online
marketing account representative will review your website with you
and research your competitors to build a custom online marketing
campaign that will fit within the advertising budget you specify.
We then, on your behalf, establish your account with major search
partners and configure your online marketing campaigns. You
will be billed separately by each search partner, but our online
marketing representatives will take advantage of every means to
save you money (for example, Yahoo! has a free $50 coupon on
signup). |
CNS Online Marketing is NOT a search engine submission
service or a keyword middleman. Many 'online marketing' firms would
have you believe that submitting your site multiple times each month to
all search engines will result in a higher search listing. This is
completely
false (maybe even fraud) as the search
engine will continue to spider your site once it is initially listed in
their catalog. We also do not buy your keywords and resell them to
you at a premium. Our success is not determined by how many
keywords we sell you.
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On
Setup
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A dedicated online marketing
account representative will review your business, your online competitors and
tailor an online marketing campaign for you. This includes
creating online ad copy and arranging placement for you with our search
partners. We will also submit your web site to major search
engines for cataloging.
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Your web site files will
be evaluated for optimum search engine performance. We will
recommend changes to your HTML pages and update your robots.txt file.
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Strategic placement in top
search engines and consumer networks, such as Google, America Online,
Ask.com, Shopping.com, EarthLink, AT&T Worldnet, Netscape Netcenter,
Yahoo!, MSN, AltaVista, CNN, Infospace, Comission Junction and new video
advertising networks.
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Each
Review Period
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Your dedicated online
marketing representative will evaluate the progress of your custom
online marketing campaign and make adjustments to maximize your
advertising budget
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Your dedicated online
marketing representative will consider new changes to your online
marketing campaign and implement them or contact you for comment and
approval
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Each
Week
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Online Marketing Service Fees |
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Plan |
Setup* |
Monthly |
Recommended Minimum
Monthly Advertising Budget |
Reviews
and maintenance |
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Bronze |
$100 |
$35 |
$100 |
1 monthly |
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Silver |
$100 |
$70 |
$250 |
2 monthly |
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Gold |
$100 |
$105 |
$500 |
3 monthly,
1 quarterly |
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Platinum |
$100 |
$250 |
$1000 |
4 monthly,
1 quarterly,
1 yearly &
access to
CNS proprietary technologies** |
CNS Online Marketing
services is an optional feature available to all business web publishing
accounts. Simply check the feature box at signup or logon to your customer
control panel and upgrade your existing plan. We will contact you
shortly after account provisioning to arrange your marketing campaign.
* There is a one time setup
fee of $100. This fee covers the cost of evaluating your business
and competitors to build a custom online advertising strategy.
** CNS employs
proprietary technology for our very best customers to optimize search
results. Our proprietary technologies are our most closely guarded
trade secrets. We will never intentionally disclose these
technologies to anyone and a non disclosure agreement is required to
take advantage of any CNS proprietary technology.
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